When Hasbro and Jazwares combine…
Prepare for NERF Battles!
Jazwares and Hasbro have teamed up to bring NERF to the next level. Jazwares is introducing an innovative NERF toy adjacency line in collaboration with Hasbro that includes targets, tactical gear, storage, and more to take NERF battles to a new level of fun.
“Jazwares is excited to collaborate with Hasbro on one of the industry’s most iconic brands, NERF,” said Laura Zebersky, Jazwares EVP and Chief Commercial Officer. "NERF has consistently brought products that engage children of all ages and we’re ecstatic to bring our innovative twist on product design to the NERF line."
Jazwares will offer a wide variety of products to enhance the NERF lifestyle and blaster play. Products will embody functionality and capacity in a cool trendy fashion. In addition, Jazwares will also be complimenting the Nerf Sports segment with indoor and outdoor sports and games.
“We’re always listening to fans and consumers to make sure we are providing high quality, innovative products that enhance the users play experience,” says Michael Ritchie, VP, Global Brand Marketing, NERF Franchise. “We’re excited to reimagine new ways for fans to engage with NERF through our latest collaboration with Jazwares.”
The Jazwares Nerf Collection is coming autumn 2017, at major retailers starting in North America and EMEA.