Roger Dyson honoured with BTHA Lifetime Achievement Award
Industry luminary presented award for his “lasting and significant” contribution to the trade
The British Toy & Hobby Association presented Roger Dyson with a Lifetime Achievement Award at today’s Industry Day.
Roger’s career in the toy industry began in 1966 at his first job with J&L Randall Ltd (Merit Toys), where he joined as a Trainee Sales Representative. He later went on to work for some of the UK’s foremost toy companies, including Airfix, Palitoy, Ertl Ltd, Toy Brokers and latterly with toy buying group Toymaster, where he now remains as a Non-Executive Director.
Kevin Jones, BTHA President, said: “Roger has made a lasting and significant contribution to the toy industry in his many roles that have spanned suppliers, manufacturers, and as leader of the retail buying group Toymaster - along with his 21 years’ service on the BTHA Council.
“Roger’s enthusiasm for the toy business, his deep knowledge of the industry from multiple perspectives, and his great wisdom, have ensured a highly successful career and an unparalleled industry-wide respect. From Roger’s first role in the toy business in 1966 until this day, he has made lifelong friends, and holds the support and admiration of the people who he has worked with across all sectors of the industry.”
Roger has held many influential and important roles within the BTHA, notably as a member of the BTHA Council, which he served with distinction from 1995 to 2016. He ably led the Toy Fair for many years as Toy Fair committee Chairman and went on to become Chairman of the Association from 2008-2010.
“Through some of the most difficult and challenging times the industry has faced, it has been Roger’s dedication and leadership along with his commitment to the BTHA in many roles, that truly sets him apart,” added Kevin. “This BTHA Lifetime Achievement Award is richly deserved for the vision and wisdom that he has brought to the Association and the industry as a whole.”
Roger fulfils the criteria of the BTHA Lifetime Achievement Award perfectly: he has enjoyed a distinguished career and along with being highly revered by his peers has also made a significant contribution to the UK toy industry. Roger has worked in the toy business for more than 50 years representing both suppliers and retailers, and has been called a “very deserving and very popular” recipient of the BTHA Lifetime Achievement Award.