Gibsons shares National Puzzle Day celebrations
Promotions and competition to mark special day as company's annual turnover grows 8.4 per cent in 2017
On Monday 29 January 2018, the nation will be improving their intellect in honour of National Puzzle Day, the event that celebrates all things mind-boggling.
From crosswords to Rubik’s Cubes, Sudoku to jigsaws, all are encouraged to ditch the games consoles and embrace the traditional pastime that will keep you puzzled with the hashtag #NationalPuzzleDay.
To celebrate National Puzzle Day, Gibsons is giving away a free jigsaw when £20 is spent at Jigsaw Puzzles Direct, the online jigsaw puzzle retailer.
Jigsaw puzzles are seeing a huge resurgence, so much so that they were added to the UK’s official Consumer Price Index shopping basket for the first time in March 2017 – proving that puzzles are now a contemporary mainstream pastime. This is due to a resistance against digital hobbies, as we find ourselves choosing to turn off our screens and spend time playing a game or completing a jigsaw with our family.
Echoing the trend, Gibsons had a mammoth year in 2017, with annual turnover increasing by 8.4 per cent. Moreover, their 1000 piece jigsaw puzzles are now the thickest puzzle pieces available in the UK market, which means that their high quality materials are unrivalled by all other jigsaw brands. Gibsons jigsaws are also made from 100% recycled board and their images are carefully selected and digitally enhanced to ensure every jigsaw provides a unique and enjoyable puzzling experience.
Kate Gibson, MD of Gibsons said: “We welcome National Jigsaw Puzzle Day, reminding everyone that jigsaw puzzles should be celebrated! It’s fantastic that a whole day is dedicated to the relaxing pastime that keeps our minds young and expands our creativity. We’d love to see more people realise the benefits of puzzling, which is why we are giving away a free puzzle with every £20 order placed with Jigsaw Puzzles Direct. They are a great company with excellent customer service, so we urge all to take a punt on a jigsaw and get puzzling!”
To celebrate National Puzzle Day, Gibsons are requesting that jigsaw puzzle fans send in a photograph of the jigsaw they are current piecing together. The company will then combine all the entries to create a huge #NationalPuzzleDay montage that will be shared online.