Bakugan gears up for battle
Bakugan Season 3 - Gundalian Invaders, launches this weekend with a new brawlers for kids to collect in 2011.
The new range is supported by an animated TV series currently live on Cartoon Network featuring many of the new characters. The launch comes off the back of consumer sales grow of 32%, the third consecutive year of growth and the Bakugan Booster pack finished the year as the number one volume sku in the Action Figure category (NPD).
The new Bakugan Battle Gear allows kids to weaponise their Bakugan for the very first time. The Battle Gear, available in over 24 different transformation styles, spring into action when locked onto specific brawlers or activated by the metallic gate cards.As well as boosting G-power scores the Battle Gear come with unique ability cards that add further strategy to the game play.
Super Assault Bakugan add flywheels, dice throwers and light up features, with a selection of the above brawlers also available in the new Brawler Game Pack.
All Season 3 Bakugan contain unique heat reveal codes which let kids battle their brawlers online in a new MMOG game, Bakugan Dimensions. The game which launches on 1st February is free to play with no downloads required. Bakugan Gundalian Invaders will be supported with heavy TV Advertising across four new TV creative spots in spring with a further five creatives launching in autumn.
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