Conways Keighley grabs Rolobox trophy

A retailer competition to find the most imaginative Rolobox creation amongst Conways stores has seen Conways Keighley win the title.

Rolobox is the award winning wheels and axles kit that converts the common cardboard box into a variety of different toys. Flair organised the competition to demonstrate to retailers how versatile Rolobox can be.

Conways Keighley submitted a rollaway K9 complete with flashing lights, remote control and sound FX.

Speaking of the campaign, Leanne Scott, sales manager, Flair, commented: "The Rolobox concept is brilliant and I thought that if the store teams had fun with it they could share this experience with their customers as well as displaying just what a little imagination can create. The stores really took on the challenge and all worked hard to create something spectacular. The entries were all fantastic so I left the voting up to the team at Flair and Keighley were the winners. When I went to present the prizes their enthusiasm about the product was just what I wanted to create and they were really proud of their end result."

A video of Keighley’s K9 in action can be seen on Youtube

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