Learning Curve backs children's charity book
Learning Curve has sponsored an illustrated children’s story book designed to explain to children who have just been diagnosed with brain cancer what a brain tumour is and how the doctors will fight it.
The Snaqgle Tooth Splat book has just been published by brainstrust, the Meg Jones brain cancer charity, to coincide with Brain Tumour Awareness Month. The foreword is by actress Julie Walters CBE.
Clive Wooster, European managing director at Learning Curve said: “The hard and very sad facts are that brain cancer kills more children than any other illness; brain tumours account for one quarter of childhood cancer; and brain tumours have overtaken leukaemia as the leading cause of cancer death in children.
“We have been a long time supporter of Toy Trust, the charity that helps disadvantaged children, and saw this as a natural addition to what we do to help disadvantaged children face hard challenges.”
brainstrust director, Helen Bulbeck, said: “We are delighted to have attracted Learning Curve on board as our first major commercial sponsor. This tie-up seemed a natural fit for our two organisations and we are deeply grateful to Learning Curve for its support, and to Clive personally. Last year, he individually raised over a thousand pounds for us by both riding and then walking around the Isle of Wight.
“The Snaggle Tooth Splat is designed to help parents educate their children about what they are going through, and explains what brainstrust and clinicians are doing to help them. The book can also be used to explain to children what a newly diagnosed parent may be going through.
“The writer Karen Boswell and the illustrator Jason Mortimer, who donated their professional services free of charge, worked closely with health care professionals from the neuro-oncology field to ensure the book met its objectives as effectively as possible. The book was then tested by brainstrust, with relevant health care professionals, parent carers, and school audiences. Both the initiative and execution were exceptionally well received.”
The 28-page illustrated book will be distributed to all relevant brainstrust parent carers, either as a mailing, or in brain boxes – an essential tool kit that is sent free of charge by brainstrust to all new patients to assist them on their journey from first diagnosis to treatment to after care. It will also be distributed to paediatric neuro-oncology departments in hospitals throughout England, Scotland and Wales so that neuro-oncology nurses can pass the book onto their parent carers.
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