New York Toy Fair will be Genius
Genius Brands International to present full line of products at nation’s largest toy fair
Introducing 20 New Toys from Worldwide Toy Licensee JAKKS Pacific’s Tollytots Division at 109th American International Toy Fair in New York City February 12-15, 2012
Genius Brands International, Inc. will present its full line of products, including a new line of Baby Genius toys from JAKKS Pacific’s Tollytots division.
The comprehensive line of 20 new musical and early learning toys from worldwide master toy licensee, Tollytots, incorporates the music, characters and themes that have made the Baby Genius series of videos and music CDs a favorite among children and parents around the world. Among the toys debuting at the nation’s largest toy fair are the Baby Genius Be a Star Sing-Along Jukebox, Baby Genius® Be a DJ Bear Jam-bouree and Baby Genius Musical Friends-in-the-Box.
Genius Brands’ sales team will be in full force at exhibit booth #5837 at the Jacob K. Javits Convention Center to meet with and take orders from the more than 14,000 buyers from approximately 7,000 individual outlets attending the annual Toy Fair.
“The timing of Toy Fair couldn’t be better for Genius Brands. On the heels of our recent success with a Groupon promotion that generated 30 million impressions and the launch of a new Direct Response Division under the leadership of Marketing Director Denise Kovac, we anticipate continuing our sales momentum and growing brand awareness with the worldwide introduction of Tollytots’s new line of Baby Genius toys,” stated Genius Brands Chairman and CEO, Klaus Moeller.
Social Links