TnP TV at Toy Fair 17: Nickelodeon
Mirella gets a steer from Nickelodeon’s Marianne James on all that’s fresh and new from PAW Patrol, Nella the Princess Knight, Turtles and more
You couldn’t walk more than a few steps around Toy Fair without encountering one of Nickelodeon’s incredible licenses. With master toy partners and a raft of secondary toy licensees, Mirella caught up with Marianne James, Nickelodeon’s VP Commercial Partnerships, Consumer Products and Experience UK and Ireland to learn more about all that’s coming in 2017 and beyond.
PAW Patrol welcomes new jungle pup Tracker, with a great toy line from partner Spin Master. And the second collaboration between the two powerhouses, Rusty Rivets, launches 6 March. Marianne also speaks about Nickelodeon’s first-ever princess, Nella the Princess Knight. As you’ve guessed, she’s a princess and a knight who loves glamour, glitz and gutsy action in equal measure. Plus there’s more about Shimmer and Shine, Blaze and the Monster Machines and Turtles.