MGA appoints new Brand Development Manager
Alexandra Barltrop takes on the role to ramp up UK and EMEA growth
MGA Entertainment Ltd has hired Alexandra Barltrop as Brand Development Manager in a bid to further advance the business across EMEA.
Alexandra has worked for a host of well-known brands including Avon, Travis Perkins and most recently held a similar role at Extensis where she gained vast experience working cross-functionally within the marketing, product development and sales teams in both Europe and the US. Her experience will be fundamental to the growth in EMEA and she will manage the marketing support service for MGA’s distributors and EMEA direct sales teams. Alexandra will also advise on strategic development for the company’s brands.
“We are delighted to have Alex on board," said Andrew Laughton, EMEA Managing Director. "She will be a huge asset to the company – ensuring co-ordination across the markets and bringing a wealth of valuable strategic knowledge to the table – thus helping to further secure and maintain future growth for the business.”
Last May, MGA expanded their sales team with three strategic hires following significant growth for the company.
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