Asobi agrees distribution deal for Italtrike
Ethical toy distributor announces exclusive distribution rights for the Italian brand
This news marks the addition of another fantastic brand, as Asobi now has the exclusive distribution rights to the retail trade for Italtrike in the UK and Ireland.
Italtrike is an Italian brand that specialise in making wheeled toys. Their unique collection gives children the opportunity to discover and play and is therefore the perfect fit for Asobi, who are committed to providing toys that inspire the mind. The complete Italtrike range reflects innovation as well as beautiful Italian design which combines traditional and modern styles to provide products that encourage children to use their imagination and explore the great outdoors, not to mention being a great source of exercise too!
Italtrike has spent 25 years dedicated to the production of high quality, sustainable toys and thanks to the brands passion and experience they have created a fantastic range that is super safe and promises lots of fun!. The Italtrike collection comprises a wide range of wheeled toys, including trikes, skates, ride-ons, wooden wheeled toys and bikes. The range provides retailers with a set of toys that offer their customers a choice of timeless classics as well as contemporary models, all of which have been designed to meet all the safety standards and last.
Thierry Bourret, Asobi’s owner and founder comments: “Italtrike is a significant addition to our unique range and I am looking forward to introducing the brand to the UK. This beautiful range of trikes and wheeled toys will provide the UK and Ireland with a superb collection of top quality toys that last. Not only do they provide hours of fun, they encourage children to venture outside and also promote a healthy lifestyle”
Italtrike support children from as young as one year old and their vast range is suitable for a variety of ages. Italtrike products are a great investment for parents who are looking for a toy that stands the test of time, ignites the imagination, gets the children outdoors, as well as being fantastic for exercise and developing balance and co-ordination.
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